ReadEar puts the publisher in the driver’s seat.
Instead of relying on customers to request audible news (“Google: tell me the news”), ReadEar empowers the media company to cost-effectively produce and disseminate audible content across multiple platforms (owned media, social, messaging, etc).
Audio engagement benefits publishers by:
– using unique audio branding that both reinforces your brand and identifies your publication as the source on 3rd party platforms – providing ad-block proof monetization possibilities (sponsorship; in-stream advertising) even when the customer is not directly looking at their device – attracting and retaining new customers who prefer listening over reading.
